Planned · hands-on learning
AI training that ends with a usable workflow
We are scoping short, practical workshops for B2B teams. Participants would work on their own brief, test AI outputs against sources and leave with a reviewed process they can repeat.
- Pilot curriculum in planning · no dates or seats on sale yet
Product concepts
Three pilot formats to validate
A workshop is worth paying for when participants practise a task, receive feedback and can apply the result the next day.
Practical AI for B2B Marketing Teams
Staff can prompt a chatbot but cannot move safely from a source document to a publishable brief.
- For
- Marketing managers, content leads and small teams
- Proposed outcome
- One documented research-to-brief workflow with source checks, review responsibilities and a reusable rubric.
- Proposed format
- Pilot: four 90-minute live sessions + workbook + reviewed assignment
- Example exercise
- Turn a real product sheet into a buyer-question brief, mark unsupported claims and revise with human review.
AI Search and Content Measurement Lab
AI visibility work gets reduced to prompt screenshots and untestable promises.
- For
- SEO specialists and in-house content strategists
- Proposed outcome
- A repeatable question set, citation log, content gap decision and retest calendar for one brand.
- Proposed format
- Pilot: two live labs + editable measurement workbook + feedback on one audit
- Example exercise
- Compare assistant answers to five buyer questions and separate missing evidence from inaccurate answers.
AI Workflow Design for Small Teams
A promising AI demo never becomes a reliable team process with ownership and error handling.
- For
- Operations leads and agency team managers
- Proposed outcome
- A workflow map with inputs, human approval gates, exception handling and quality measures.
- Proposed format
- Pilot: three two-hour workshops + SOP canvas + team review
- Example exercise
- Map intake → draft → evidence check → approval for one recurring task, then test an ambiguous input.
Method
What the learning outcome has to be
Each pilot needs a pre-course example, a live exercise, a review rubric and an after-class assignment. We will test the curriculum and instructor time before announcing dates, seats or completion claims.
Explore the existing marketing template catalogue or browse Playbooks.
Shape the first release
Which job would you pay to finish?
Tell us your role, the task and the output you need. We are collecting demand before committing to a product specification or training dates.
Mention “AI training pilot interest” in your message.